How To Make Your Hotel Lobby Stand Out
Your hotel’s lobby is the soul of your hotel.
It’s the center, the heart, and the essence of it all. So much happens here. It’s where guests begin and end their stay, and where they get their first and last impression.
How do you want your hotel to be remembered?
Lobbies aren’t just for checking in and out anymore. Today’s lobby also serves as a hub for socializing, working, and unwinding. With this multi-functionality in mind, your lobby should be designed in a way that caters to these new expectations - as a beautiful space that combines form and function.
As hotel Interior Designers, we're always reimagining hotel spaces to meet travelers' evolving expectations. Despite these ever-changing needs, there are a few classic ways to make your hotel lobby stand out. Let’s talk about them.
3 Ways To Make Your Lobby Stand Out
A lobby should always reflect a hotel’s personality. Whether it's cozy and rustic or vibrant and modern, embrace your hotel's identity.
When well-designed and tastefully furnished, a lobby can create an inviting atmosphere that makes guests feel comfortable and eager to return.
Set the mood with lighting
As far as lighting is concerned, there are a few things to consider. First off, lighting and its color can make a major difference to a room's mood. For example, soft, warm lighting can create a cozy, welcoming environment for guests as they enter.
It’s also important to pay attention to lighting fixtures. When strategically placed, floor lamps, ceiling lights, and accent lights can add a stunning ambiance to a space. Depending on your lobby's size and style, their placement will naturally vary. Also consider lighting in unexpected places - such as in large planters, embedded in the floor, or within millwork itself. Sometimes shining light upwards can make a dramatic difference in how a lobby looks and feels throughout the day.
Decorate with a purpose
Décor is the voice of your hotel. What do you want yours to say? To make a statement, choose a bold accent color or incorporate patterns to use throughout the lobby. Whether it's drapes, vases, or any other décor, it'll look great and instantly bring the space together. Decorate with a variety of materials and styles to give your lobby its own unique feel. Choosing a playful pattern that can adapt over furniture, wallcovering or even flooring can help unite the space. Bonus points if the pattern is adaptable and mixes with your accent and neutral lobby tones in a fun way.
You can also display some art and photographs from local artists to give visitors a sense of place. Lastly, liven things up with some organic elements like plants or fresh flowers.
Create comfort with furniture
When selecting furniture, make sure to consider your hotel’s brand, location, and architecture. Choose pieces that are classic, functional, and complementary to create a cohesive look. Use a combination of textures to add some flair and depth.
You can incorporate statement pieces, too. For example, add a splash of color with accent chairs or coffee tables. Consider highlighting details - like nail heads on a lounge chair or unexpected bases on a coffee table. Adding small details help give your lobby a multi-dimensional feel that guests appreciate over time.
Find Out How We Can Help You With Interior Design and FF&E
If your lobby has been neglected for some time, know that an update is an investment you can make to give guests a better first impression and an even better stay.
At Lang & Schwander, we’ve been furnishing hotel interiors in the US, Caribbean, and Latin America for over 15 years. For both branded hotels and independent hotels, we offer a full-service interior design studio, FF&E production and logistics services, and an in-house installation crew.